Brand Design X Illustrations ft. Zomato Sustainability

Visualising the sustainability goals of Zomato in the most creative way so I went with a comic format

Visual Design

Branding

Project Overview

Client: Zomato
Industry: Food and Beverages
Timeline: 3 days

Ever wondered how illustrations and storytelling can elevate a brand's message? I tried to know by diving into Zomato’s sustainability goals. Instead of the usual technical jargons, I brought these goals to life through an illustrated Zomato partner—meet Malti, a spirited woman delivery partner! 🚴‍♀️

In her typical delivery day, Malti embodies Zomato’s sustainability practices, turning what could be just another corporate message into a vibrant, relatable story. Because branding doesn’t have to be boring—it can be personal, engaging, and, most importantly, memorable!

Follow along to see Malti and her heroic day.

Malti was an original character that I sketched and designed for this comic

© Created with love, fueled by sleepless nights, and just a few, or maybe a bit more tears

© Created with love, fueled by sleepless nights,

and just a few, or maybe a bit more tears

© Created with love, fueled by sleepless nights, and just a few, or maybe a bit more tears